It's All In Our Hands

Every mobile operator wants people to change their phones to new ones at Christmas. But LMT likes to take on a bigger responsibility and create change on a different level, changing mindsets too. Latvians are famously pessimistic – and that's a challenge we happily accepted. To inspire confidence that our fate is in our own hands, we quite literally put a lot of hands to work, producing a shadow play. Set to an encouraging song, of course.